Ethics in the Age of Triviality

In this sharp philosophical critique, Canadian philosopher Alain Deneault delivers a deep analysis of the modern state of human ethics. Deneault argues that ethical principles are no longer lived values aiming for justice and genuine good, but have been stripped of their core to become superficial PR tools for corporations and political entities.
The book deconstructs political correctness, corporate ethical branding, and the exploitation of environmental and diversity causes to drive profit, warning that the commodification of ethics is far more dangerous than their total absence.

It is an essential philosophical critique that equips readers with conceptual tools to unmask performative morality, dissect institutional hypocrisy, and understand how modern systems instrumentalize ethics.

Ideal for students and scholars of political philosophy, ethics, and sociology, as well as general readers interested in critical theory, media studies, and the socio-economic critique of modern neoliberal society.